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Do you market primarily to business, to consumers, or both?
Does your organization use email marketing as part of your strategy?
Email Marketing by Listrak
  The right design and content are critical

We can provide the complete range of creative services to ensure successful email marketing campaigns.

  • HTML Email Design: We will create the graphics for your email marketing campaigns that will be true to your brand and optimized for maximum opens and click rates. Although I am an award-winning graphic designer with extensive experience as a creative director, I design with your ROI in mind — NOT winning design awards. In fact, plain text-only emails perform best for some clients.
  • Copywriting: We will help distill the message to its essence, and ensure the call-to-action is clear. We will create separate content for each segment of your target audiences to ensure relevance to their world.
  • Subject Lines: the most important part of the creative. We will develop a library of subject lines for A/B or multivariate testing.
  • Landing Page Development: it's critical that the landing page reflect the message of the email — rarely should the recipient be sent to the home page. We can create customized landing pages that are designed to convert a click into a sale. Read these ten tips for landing page development >>
  • Offer Development: We can help you create relevant offers that will help drive desired actions, including whitepaper authoring, coupon creation, affiliate development and so on.

Do you follow best-practices for CAN-SPAM compliance? Read these top five tips >>

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